Marketing manager CTS

Date: Jul 6, 2024

Location: Warsaw, PL, 02-823

Company: Dentsply Sirona, Inc


Dentsply Sirona is the world’s largest manufacturer of professional dental products and technologies, with a 130-year history of innovation and service to the dental industry and patients worldwide. Dentsply Sirona develops, manufactures, and markets a comprehensive solutions offering including dental and oral health products as well as other consumable medical devices under a strong portfolio of world class brands. Dentsply Sirona’s products provide innovative, high-quality and effective solutions to advance patient care and deliver better and safer dentistry. Dentsply Sirona’s global headquarters is located in Charlotte, North Carolina, USA. The company’s shares are listed in the United States on NASDAQ under the symbol XRAY.


Bringing out the best in people


As advanced as dentistry is today, we are dedicated to making it even better. Our people have a passion for innovation and are committed to applying it to improve dental care. We live and breathe high performance, working as one global team, bringing out the best in each other for the benefit of dental patients, and the professionals who serve them. If you want to grow and develop as a part of a team that is shaping an industry, then we’re looking for the best to join us.


Working at Dentsply Sirona you are able to:


Develop faster - with our commitment to the best professional development.


Perform better - as part of a high-performance, empowering culture.


Shape an industry - with a market leader that continues to drive innovation.


Make a difference -by helping improve oral health worldwide.  



<span 72="">Marketing Manager is responsible for managing the preparation and implementation of the regional marketing plan as per the marketing strategy for dedicated Product Group (PG) or Area (A); in order to maximize ROI and meet sales objectives. To actively support and lead the tactical execution of the Regional marketing strategy across dedicated PG/A. To work with the Regional Marketing Leader, Commercial Leaders, SBUs (MDMs), EMEA, Clinical Educators, Product Specialists and other key commercial stakeholders to deliver marketing campaigns across the region, driving sales to achieve set budgets utilizing budgeted spend levels.


<span 72="">Key Responsibilities: 

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  • Supports the Regional Marketing/Commercial Leader in developing regional marketing strategies and plans for dedicated PG/A; in partnership with key commercial and clinical education stakeholders
  • Leads and manages a dedicated team of Marketing Coordinators/Marketing Specialists
  • Regional/Country Strategic Marketing Playbook (+related information) preparation, communication and execution for new product launches
  • PG/A level marketing communications planning and execution
  • Set up and execution of regional and country marketing plans for PG/A working closely with the Regional Marketing/CE Leader and MDM from the respective SBU and/or EMEA structure:
    • Use of global infrastructure (web, branding, collateral) in the local markets to execute in market strategy
    • Creation of local and country specific content / activities seeking agreement from SBU/EMEA via the Regional Marketing/Commercial Leader
    • Utilize the region and countries CRM system to build targeted campaigns to support country plans
    • Communicate to customers regarding updates, new products etc. as agreed with the Regional
  • Marketing/Commercial Leader

    • Support the training of sales team to ensure required knowledge is known – including, but not limited to, product information, product positioning vs competitors
    • Sales Team support - product knowledge and Dual calling to understand the needs of the sales team and customers
    • To be an active part of a project team for events
  • Collection and analysis of customer data/market research and identification of regional market requirements for current and future products
  • <span 72=""> 

    <span 72="">Competencies and Key Skills and Experience:

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  • Previous marketing experience required, with a demonstrated record of success. Sales/marketing experience in a healthcare company is a plus.
  • Bachelor’s degree required or equivalent professional qualification
  • Analytical, planning, organisational and implementation experience working within marketing
  • Ideally some experience in a field sales capacity
  • Strong command of Microsoft Office and Internet applications
  • All actions and reporting of marketing activities are executed and communicated effectively and in a timely fashion
  • Ability to deliver against plans
  • Ability to utilize multiple marketing channel approach
  • Excellent communication skills – written, verbal and presentation
  • Professional with proven ability to build appropriate relationships with internal and external key stakeholders
  • Self-motivated, conscientious with a desire to exceed
  • Displays initiative and enthusiasm for their role and company
  • Confident and articulate
  • Computer literate – Excel, PowerPoint, Word, Outlook, CRM etc.
  • Strong results orientation and analytical skills
  • Excellent project management, planning, and implementation skills
  • Ability to convert marketing plans to action
  • Monitor, analyze, and evaluate market trends, consumer behavior and competitor activity to identify market opportunities
  • Demonstrated record of effective collaboration with field sales
  • Actively articulates and promotes DENTSPLY’s vision and direction
  • Values driven with an insistence on excellence
  • Promotes high performance, innovation, and continual improvement
  • Consistently meets Company standards, ethics, and compliance requirements.
  • Excellent business standard of English required
  • <span 72=""> 

    <span 72="">If you are interested in joining a great team, please apply through the link.

    <span 72=""> 

    <span 72="">Please add the GDPR clause to your resume.

    <span 72="">I agree to the processing of personal data provided in this document for realizing the recruitment process under the Personal Data Protection Act of 10 May 2018 (Journal of Laws 2018, item 1000) and in agreement with Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons about the processing of personal data and on the free movement of such data, and repealing Directive 95/46/EC (General Data Protection Regulation).

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    Dentsply Sirona is an Equal Opportunity/ Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, sexual orientation, disability, or protected Veteran status. We appreciate your interest in Dentsply Sirona.

    If you need assistance with completing the online application due to a disability, please send an accommodation request to Please be sure to include “Accommodation Request” in the subject.