Program Marketing Manager- Charlotte, NC

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Date: Oct 31, 2024

Location: USA Home Office, --, US, NA

Company: Dentsply Sirona, Inc

 

Dentsply Sirona is the world’s largest manufacturer of professional dental products and technologies, with a 130-year history of innovation and service to the dental industry and patients worldwide. Dentsply Sirona develops, manufactures, and markets a comprehensive solutions offering including dental and oral health products as well as other consumable medical devices under a strong portfolio of world class brands. Dentsply Sirona’s products provide innovative, high-quality and effective solutions to advance patient care and deliver better and safer dentistry. Dentsply Sirona’s global headquarters is located in Charlotte, North Carolina. The company’s shares are listed in the United States on NASDAQ under the symbol XRAY.

 

Bringing out the best in people

 

As advanced as dentistry is today, we are dedicated to making it even better. Our people have a passion for innovation and are committed to applying it to improve dental care. We live and breathe high performance, working as one global team, bringing out the best in each other for the benefit of dental patients, and the professionals who serve them. If you want to grow and develop as a part of a team that is shaping an industry, then we’re looking for the best to join us.

 

Working at Dentsply Sirona you are able to:

 

Develop faster - with our commitment to the best professional development.

 

Perform better - as part of a high-performance, empowering culture.

 

Shape an industry - with a market leader that continues to drive innovation.

 

Make a difference -by helping improve oral health worldwide.  

 

 

The Program Marketing Manager is responsible for the development, implementation and execution of strategic loyalty and rewards programs as well as other enterprise marketing strategies to grow and expand Dentsply Sirona’s North American customer base.  This position is a remote role with our headquarters being located in Charlotte, NC- the ideal candidate will operate on eastern time. 

 

Key Responsibilities include:
•    Develop and execute enterprise loyalty and rewards programs, both online and offline.
•    Develop and execute marketing campaigns and collaterals for loyalty and rewards programs.
•    Manage all aspects of project plans to execute loyalty and rewards programs, including working with Sales Operations, Finance, Accounting, Sales, Marketing, Legal/Compliance and other departments.
•    Manage marketing plans to support and drive customer engagement through loyalty and rewards programs.
•    Partner closely with product management, digital marketing, corporate communications, marketing services and sales teams to execute marketing strategies, plans and campaigns.
•    Analyze loyalty, rewards and marketing programs, communicate status and adjust tactics to increase effectiveness.
•    Manage and ensure compliance within programs.
•    Develop and coordinate communication to the Field Sales Force on the implementation of programs and tactics.
•    Communicate programs, customer targeting programs and dealer rollout strategies.
•    Manage the programs’ performance and ROI tracking process and makes recommendations on program effectiveness to maximize revenue opportunities. 
•    Assist the Field Sales Force in implementing all aspects of the loyalty/rewards program plans.
•    Develop and execute advertising campaigns to support loyalty/rewards programs.
•    Track & maintain yearly calendar for advertising.
•    Communicate with vendors on ongoing loyalty/rewards programs and other enterprise marketing programs.
•    Development and coordination of loyalty/rewards programs and other enterprise marketing program Field Sales Force training. 
•    Assist with negotiating contract terms with outside agencies and suppliers.
•    Support various training activities for end users and representatives.
•    Help establish and maintain consistent corporate image throughout loyalty/reward programs and enterprise marketing strategies.
•    Other duties as may be assigned.  

 

Education:
•    BS degree from an Accredited University or College; MBA preferred

 

Years and Type of Experience:  
•    A minimum of 5 years of marketing or product marketing experience; loyalty program experience preferred.
•    Experience in the dental/pharmaceutical/medical device industry strongly preferred.

 

The base salary and target annual incentive for this remote role is between $100,000 - $130,000. Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and specific office location.

 

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Dentsply Sirona is an Equal Opportunity/ Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, sexual orientation, disability, or protected Veteran status. We appreciate your interest in Dentsply Sirona.

If you need assistance with completing the online application due to a disability, please send an accommodation request to careers@dentsplysirona.com. Please be sure to include “Accommodation Request” in the subject.

 

For California Residents:

 

We may collect the following categories of personal information in connection with the submission of your resume or application materials to us for employment, and if hired, your employment with us: identifiers (e.g., name, address, email address, birthdate); personal records (e.g., telephone number, signature, education information, criminal background information, passport number and visa information); consumer characteristics (e.g., sex, marital status, veteran status, race, disability, sexual orientation); professional or employment information (e.g., resume, cover letter, employment history, background check forms, references, certifications, transcripts and languages spoken); and inferences from personal information collected (e.g., a profile reflecting abilities and aptitudes). 

 

The above categories of personal information are collected for the following business purposes: performing recruitment and hiring services; processing interactions and transactions (e.g., to comply with federal and state laws requiring us to maintain certain records, managing the workforce); and security (e.g., detecting security incidents, protecting against fraudulent or illegal activity). 

 

For additional details and questions, contact us at careers@dentsplysirona.com